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Founder Connect with Elizabeth O'Neill
This is the podcast for founders in the thick of it and the experts who support them. In each episode, we'll dive deep into the challenges, triumphs, and insights of building a business from the ground up.
Founder Connect with Elizabeth O'Neill
11. Elizabeth Connects With Denielle Finkelstein
In this episode of Founder Connect, I interview Denielle Finkelstein, co-founder and co-CEO of Unicorn, a company on a mission to make period products as accessible as toilet paper in public bathrooms. Danielle shares her journey of launching and scaling Unicorn, the pivotal moments of struggle and growth, and how she and her co-founder, Thyme, stayed committed to their mission despite challenges. The conversation covers the reality of fundraising as female founders, the power of community and networking, and the importance of persistence in building a business that challenges the status quo.
What you'll learn:
- The importance of persistence and resilience in navigating the ups and downs of startup life.
- How to stay aligned with your core mission and recognize when you're straying from it.
- Lessons from the fundraising journey, including how energy and confidence play a crucial role in investor meetings.
- The power of mentorship and community—why having the right advisors, investors, and support system can make all the difference.
- How to take and act on tough feedback to refine your strategy and leadership.
- The systemic impact of Unicorn's mission—why period products belong in every bathroom stall and how that simple shift can create real change.
Denielle Finkelstein, Co-founder and Co-CEO of UNICORN, is a trailblazing entrepreneur with a passion to advance women in society. After a distinguished 20+ year career as an executive in the fashion industry, Denielle joined forces with her cousin, Thyme Sullivan, to drive systemic change for future generations of women.
Denielle's visionary leadership and infectious enthusiasm fuel UNICORN's mission to revolutionize period care. By strategically placing period products in EVERY bathroom stall, UNICORN challenges norms, advocates the importance of basic needs, and leads a historic journey of empowerment. Denielle and the UNICORN team are redefining workplace standards and championing women's progress globally, one bathroom stall at a time.
UNICORN’s strategic partnerships with industry giants like JPMorgan Chase and American Express, have positioned them as a formidable force for health equity, access, and wellness in the period care industry.
CONNECT WITH DENIELLE:
https://www.linkedin.com/in/denielle-finkelstein
CONNECT WITH ME:
• Website: www.elizabethoneill.com
• LinkedIn: https://www.linkedin.com/in/elizabeth-oneill-consulting/
• Email: elizabeth@elizabethoneill.com
LET'S WORK TOGETHER:
• Find out how to work with me here: https://elizabethoneill.com/howitworks/